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The Multy attracts worldwide interest at leading baby and children’s products trade show
14 September 2015

Ninnananna was delighted with the hugely positive response from leading nursery and baby product specialists and retailers from across the globe when The Multy was exhibited at a world-renowned trade show last week.

Alongside our manufacturers, highly-respected Taiwan nursery furniture specialists Double-Wood Furniture Co Ltd, we exhibited The Multy – our unique, four-in-one baby crib, highchair, child’s seat and storage system – at the Kind + Jugend 2015 Trade Show for Kids' First Years in Cologne, Germany.

The event is recognised as the leading international trade fair for the baby and toddler sector, with a reputation and track record of introducing new, innovative products to the market.

And with The Multy standing out from the thousands of products on show over the event, Ninnananna director Craig O’Leary was delighted with the response and feedback.

“The response we had from our appearance at the Kind + Jugend was really positive and many people were blown away by the product, the quality of production, and its versatility,” he said.

“We were blown away by the number of great companies and retailers, from across the globe, which showed interest in stocking The Multy and wanted to speak further to us.

“Obviously, this show is recognised as the leader for baby and child products, so we were delighted to be able to exhibit The Multy for the first time and really gather lots of important feedback as we enter the production period.

“We had interest from Austria, America, South Korea, France, Holland and Norway to name but a few, so it was excellent to see that The Multy appeals in many different markets and cultures. It comes as we have been speaking to some very big UK retailers also.”

After close to five years in development, the innovative UK-developed baby and childcare product – which is suitable from birth as a crib to up to 10-years-old as a child’s seat – will be available before the end of 2015.

After being used initially as a crib, it converts to highchair, (and later a child’s seat) as well as providing storage for toys and other essentials.

As a crib, it has been designed to rock backwards and forwards to mimic being rocked to sleep in a parents’ arms, and can also be gently tilted at varying angles to assist a baby sleeping with colic or reflux – something which is known to affect around 40 per cent of babies.

Ninnananna are now taking pre-orders for The Multy, which is priced at £249.99. Email info@ninnananna.eu to contact the sales team or make your order.

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